Henri-Lloyd location photographer Dan Williams’ has been chosen to be the face of the Consort Stealth jacket, the fourth in our limited edition, six-piece capsule collection. Inspired by the Original Consort, this 2-in-1 jacket features a removable quilted inner liner, with the outer shell being constructed from a repurposed military fabric from Italy, with a 70g 70% post-consumer waste recycled filling. Dan talks openly about his experience of being a location photographer, his weariness about what climate change brings and the steps he takes in the fight against it, and his plans for the future!
I have been a photographer now for 8 years. Over that time my style has changed and developed quite a bit. I first started with landscapes and then moved on to portrait photography. Much of what I shoot today uses a mixture of what I have learnt over the years to help tell a story.
I have been a location photographer for Henri Lloyd for around 6 months. We have worked on a couple of shoots together so far including a lookbook shoot in London and their Spring/Summer 2020 campaign in Rome. We are currently planning the Winter 2020 campaign which will be shot next April.
I love the fact that a photograph can instantly take you back to a moment in time through the simple exchange between photographer and subject written in light. I read somewhere that through a lens, the most ordinary moments can be steeped with romance and intrigue. A mood, a place, an emotion can be created of which the viewer can be transported to, this is what excites and inspires me most about photography.
I first discovered photography at the age of 13 when my parents bought me an old Fuji camera for Christmas. I went about absently clicking and experimenting with different angles on willing family members and friends. It wasn’t until my mid-teens that I started taking photography more seriously. I spent the first few years just learning and making mistakes. I’ve always loved the outdoors and getting outside whatever the weather. Photography felt like another excuse to get out into the wide-open spaces that surrounded me. I would get up early and drive to different locations, places with amazing landscapes around my home in North Wales and just shoot all day, come home, check out my shots and repeat the next day until I felt like I was getting somewhere.
I’m drawn to the sea. I think it is because whenever I’m there it feels like home. From an early age I remember visiting my grandad who lived in a nearby coastal town. Every time we were there, we would walk down to the beach from his house to check that the lighthouse beacon was working properly from the island in the distance. The sea has always been a part of me and always will be.
Many things inspire my photography. Classic films, music and the places I travel to. I’m heavily influenced by photographers such as Peter Lindbergh, Koto Balofo, Boo George and Kalle Gustafsson. I love the way they capture light and the timeless feel of their photography, but also their confidence to offer up what may appear to some as an imperfect or unpolished image but to those that look closely enough, something truly emotive.
I love that no two location shoots are ever the same and the possibilities to tell a story are endless.
There are always things that crop up during location shoots, but I think I’m getting better at dealing with them as I get older and more experienced. The weather could suddenly turn on what is meant to be a summer shoot, but I think it’s important to stay calm and relaxed and adapt to the conditions. I prefer to work with natural light, which has its pros and cons but with it comes an honesty to what is happening around me.
I feel very lucky that I was brought up just a mile away from the sea. We would spend most days during the summer and winter surfing and sailing, it was part of life for many of my friends and family. I think this environment gave me an appreciation and respect for the ocean and was always something that I was drawn to. There is something so beautiful, powerful and enchanting about the sea, which is something I try and capture in my work.
I try and spend as much time there as possible. I currently live in the countryside with my wife and twin boys, but my parents still live by the coast, so we try and visit them at least twice a month, which always means long walks on the beach or getting out on the water.
Most definitely. I have always been surrounded by boats! I think my grandad had around 20 various sailing boats throughout his life and my dad has always been a keen sailor. He would spend winters doing up boats outside our house and then race them during the summer time in the Abersoch regatta. I hope to do the same with my children one day, which is why we’re planning on building an eco-conscience house near the coast, in my childhood town.
The plan is to build close to where my parents live and where I grew up. We have just had pre-planning approved and are now going into the planning stage with our architect. This is where the fun starts!
The main reason is to give our children the same upbringing as I was lucky enough to have. We want them to be able to have space and room to breathe and grow. I always remember long summers on the beach with my parents and I want them to experience the same thing.
There is currently an old black garage made out of corrugated iron on the plot of land. Our aim is for the new house to be in keeping with what is currently there and be sympathetic to its surroundings. One of our main focuses will be on building a home that is eco-friendly. The house will be made out of a mixture of sustainable materials and we hope that the running of the house will be extremely carbon efficient. This will be due to clever insulation and technology such as solar panels for the home and to charge the car, rainwater harvesting and a log burner using wood from a sustainable forest.
Most definitely. We want to build somewhere that is future proof for not only our family but for generations to come, somewhere that is self-sustaining and energy efficient.
We as a family only buy clothes that are made to last. We also look for garments that have been made out of recycled or repurposed materials wherever possible to reduce our carbon footprint and help minimise our impact on landfill levels. Henri-Lloyd's clothes, especially their outerwear are functional, durable and long lasting. Not only that, but they are an eco-conscious clothing brand that continue to push the boundaries in garment technology and styling, whilst putting the health of our planet at the forefront of its design and production. These ethics are very much aligned with the way I choose to live my life and one of the main reasons I love working with Henri Lloyd. Agreeing to become the face of the Consort Stealth was an easy decision for me given the above.
I have been planning on opening an online gallery for a while and it’s been more about timing than anything else. I will be looking to launch it in January with a limited run of 10 landscape prints from each of the seasons, starting with winter. I think the attached image is probably one of my favourites as it sums up a beautiful way of life in Mallorca. A mother with her children fishing off the side of a jetty whilst two friends relax and chat over a bottle of wine. The sun was just about to set as I took this shot, so the sky had a lovely pink colour running through it… bliss!
I love that the jacket is made from repurposed and recycled military fabric and how light it is. It’s the ideal jacket for keeping me warm and dry when out on shots. The jacket is long, so it keeps most of me dry and the two-way Henri-Lloyd zip is great as it allows me to quickly and easily adjust the jacket depending on what I’m doing.