Sam Goodchild

Henri-Lloyd is proud to welcome one of Britain’s most accomplished offshore sailors, Sam Goodchild, as our new brand ambassador.

Born in Bristol and raised on the open sea, Sam's sailing journey began quite literally from the deck of a yacht during his childhood. That early start charted the course for a career defined by ambition, resilience, and remarkable achievements across the world’s most demanding ocean races.

From the Vendée Globe and The Ocean Race to the Multi 50 and Class 40 circuits, Sam has become a standout figure in offshore racing. His breakthrough moment came in 2021, when he clinched victory in the Pro Sailing Tour, firmly establishing his reputation among the sport’s elite. In his latest triumph, Sam secured his first IMOCA Class win at the Course des Caps, reinforcing his status as a leading contender on the international stage.

Now, Sam brings his wealth of experience and insight to Henri-Lloyd, collaborating closely with CEO, Knut Frostad, and the brand’s product development team. Together, charting a course to redefine technical
performance wear and reaffirm Henri-Lloyd’s position as the world’s premier sailing apparel brand.

Welcome aboard, Sam.

Key Achievements:

Course des Caps, 2025 - Winner

Vendée Globe, 2024-2025 - 9th

Défi Azimut-Lorient Agglomération, 2024 - 2nd

New York Vendée - Les Sables d'Olonne, 2024 -ABANDON

Retour à La Base, 2023 - 3rd

Transat Jacques Vabre, 2023 - 3rd

Défi Azimut-Lorient Agglomération, 2023 - 3rd

Rolex Fastnet Race, 2023 - 3rd

1000 Race, 2023 - 3rd

Transat Jacques Vabre, 2015 - 7th

Smart-Therm Gilet - Navy Blue Smart-Therm Gilet - Navy Blue
XS
S
M
L
XL
+1
Smart-Therm Gilet - Navy Blue $170.00
Men’s navy waterproof sailing jacket by Henri-Lloyd worn onboard. Navy men’s waterproof jacket with corduroy collar by Henri-Lloyd.
XS
S
M
L
XL
+1
Consort RWR Jacket - Navy Blue From $500.00
Available in 2 colours
Model wearing white Henri-Lloyd Dynamic Jacket stepping across rocks by the sea – active outdoor lifestyle scene. Front view of Henri-Lloyd Dynamic Lite Shell jacket with hood up.
XS
S
M
L
XL
+2
Dynamic Lite Shell - Ice $285.00
Available in 3 colours
Person wearing navy Dynamic Lite Shell jacket on a marina, smiling in sunglasses. Front view of Dynamic Lite Shell jacket with hood up and zip open to reveal interior.
XS
S
M
L
XL
+2
Dynamic Lite Shell - Navy Blue $285.00
Available in 3 colours
Model wearing white Henri-Lloyd Dynamic Jacket stepping across rocks by the sea – active outdoor lifestyle scene. Black Henri-Lloyd Dynamic Lite Shell Jacket front view on white background showing full front zip, chest pocket, and hood.
XS
S
M
L
XL
+2
Dynamic Lite Shell - Black $285.00
Available in 3 colours
Side view of jacket worn outdoors near water, showing embroidered Round the World Race patch on the sleeve. Waterproof jacket with corduroy collar, front button closure, and two large front pockets, photographed flat against a white background.
S
M
L
XL
2XL
Consort RWR Jacket - Light Olive $500.00
Available in 2 colours
Smart-Therm Jacket - Navy Blue Smart-Therm Jacket - Navy Blue
XS
S
M
L
XL
+1
Smart-Therm Jacket - Navy Blue $210.00
Available in 2 colours
Golant Ribbed Crew - Navy Blue Golant Ribbed Crew - Navy Blue
XS
S
M
L
XL
+1
Golant Ribbed Crew - Navy Blue From $190.00
Available in 2 colours
Sale Person standing on a yacht deck adjusting ropes while wearing waterproof sailing jacket and trousers. Waterproof sailing jacket laid flat with high collar, reflective detailing, and hood partially visible.
S
M
L
XL
2XL
+1
Men's Elite Offshore Jacket - Power Orange $955.00 $669.00
Available in 3 colours
Sale Men's Elite Offshore Jacket - Black Men's Elite Offshore Jacket - Black
S
M
L
XL
2XL
+1
Men's Elite Offshore Jacket - Black $955.00 $669.00
Available in 3 colours
Sale Men's Elite Offshore Hi-Fit - Black Men's Elite Offshore Hi-Fit - Black
S
M
L
XL
2XL
+1
Men's Elite Offshore Hi-Fit - Black $730.00 $511.00
Available in 3 colours
Golant Ribbed Crew - Ecru Golant Ribbed Crew - Ecru
XS
S
M
L
XL
+1
Golant Ribbed Crew - Ecru From $190.00
Available in 2 colours

Latest News

Keep up-to-date with the latest Henri-Lloyd news

Jazz Turner Announces Next Adventure
Jazz Turner Announces Next Adventure

Fresh from her record-breaking Project FEAR expedition - where she became the first solo female and first wheelchair user to circumnavigate the UK and Ireland unassisted - Henri-Lloyd ambassador Jazz...

Read more
Packing light and packing right for all conditions with Henri-Lloyd
Packing light and packing right for all conditions with Henri-Lloyd

Working out what kit to pack for going on the water is always tricky, Henri-Lloyd has the solution with its new Dynamic Collection.

Read more
A Courageous Pause: Angus Collins Brings A Great British Odyssey to a Close
A Courageous Pause: Angus Collins Brings A Great British Odyssey to a Close

Read more
Q&A with Sam Goodchild: Life Offshore and Chasing the Dream
Q&A with Sam Goodchild: Life Offshore and Chasing the Dream

An exclusive interview with Sam Goodchild hosted by Mark Jardine.  

Read more
Sam Goodchild Joins Henri-Lloyd as Brand Ambassador
Sam Goodchild Joins Henri-Lloyd as Brand Ambassador

Henri-Lloyd is proud to announce Sam Goodchild as our newest ambassador. 

Read more
Craig Wood - Tested in Extremes
Craig Wood - Tested in Extremes

Throughout this extraordinary journey through the Pacific Ocean, Craig relied on Henri-Lloyd performance kit. Gear engineered for endurance, precision, and protection in the planet’s harshest environments. 

Read more
An Interview with Jazz Turner
An Interview with Jazz Turner

By Guest Editor, Mark Jardine

Read more
Q&A with Deborah Blair
Q&A with Deborah Blair

We caught up with young British sailor, Deborah Blair on our most recent photoshoot on the Solent with team Katabatik to shoot the new Dynamic range onboard a Cape 31. 

Read more