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The partnership brings together two businesses with closely shared values of exceptional quality, innovation, and timeless design, as well as a cherished heritage spanning several decades. Both companies share the same vision and love for the sport of sailing, with Nautor Swan renowned for its world-class performance bluewater cruising and racing yachts, and Henri-Lloyd designing and manufacturing clothing to keep people safe and warm, ensuring everyone has the “Best Days of Your Life” when wearing Henri-Lloyd clothing.

Nautor Swan has selected Henri-Lloyd as its official sportswear partner, driven by the undeniable excellence and high-quality nature of Henri-Lloyd's performance gear. With a legacy spanning seven decades, Henri-Lloyd has consistently set industry standards for sailing apparel, combining innovation, durability, and advanced design. The decision to partner with Henri-Lloyd reflects Nautor Swan's commitment to providing its sailors and customers with the finest gear tailored for optimum performance and safety. Henri-Lloyd's precision in crafting top-tier sailing attire aligns seamlessly with Nautor Swan's pursuit of delivering unparalleled experiences on the water. By choosing us, Nautor Swan ensures that its sailors benefit from the reliability and functionality of gear designed for the demands of sailing and exploration.

Graham Allen, CEO of Henri-Lloyd, says: “When it became clear there was an opportunity for the Henri-Lloyd brand to align itself with Nautor Swan and ClubSwan Racing, it was a dream opportunity. Both brands have iconic heritages and many shared values around Performance and Quality, but importantly, a shared belief in the importance of sporting elegance that defines our products and the way we present our brands to the world. We only see great opportunities to create exciting products and services for the Nautor Swan and ClubSwan Racing Owners and customers in the future, and our team is so excited to get started.”

Giovanni Pomati, Nautor Group CEO commented: “We are very thrilled to start the 2024 season in Düsseldorf, one of the most important shows for Nautor Swan for our audience in Northern Europe. We take advantage of this show to also start an important collaboration with Henri-Lloyd, a brand with which Nautor Swan shares the same values and a customer-centric attention. We are ready to meet our passionate owners and customers to walk them through our world, made up of fine yachts but also amazing services and to be with them hand-in-hand 24/7.

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